Against the backdrop of the global economic integration and the national “Belt and Road” initiative, WEDRINK, a subsidiary of Runxiang Brand, has been in Indonesia for two years since it went overseas in 2022.

　　In Southeast Asia, a region full of opportunities and challenges, it has been two years in the blink of an eye.

　　In the past two years, the WEDRINK brand has relied on its strong adaptability and survival ability to continuously overcome regional cultural differences, market barriers and entry barriers, constantly understand, adapt to, and integrate into the local market and consumption habits, and formulate targeted positioning and marketing strategies. At present, it has opened nearly a thousand stores in Indonesia/Thailand/Malaysia/Laos/Brunei and other places.

　　In 2024, for WEDRINK, it is a stage of great development and striving for progress.

　　Continue to be based on the domestic market, expand overseas markets, and then the overseas market will feed back to the domestic market.

　　Whether it is cultural origin or regional climate, the Southeast Asian market is very suitable for the survival of tea brands. Among them, Indonesia is the country with the largest Muslim population in the world. Malaysia has designated Islam as the state religion. In the past seven years, Runxiang has continued to open hundreds of stores in Xinjiang, China, and has successfully obtained HALAL certification in Xinjiang and Indonesia. From product taste to religious beliefs, it is recognized by the Muslim community.

　　Focus on the future and expand globally.

　　July 2024

　　WEDRINK Indonesia Exhibition

　　WEDRINK Thailand Exhibition

　　WEDRINK Malaysia Exhibition

　　WEDRINK brand participated in local exhibitions in three different countries almost at the same time to accelerate its layout in Southeast Asia.

　　Looking at China from the world, the domestic market and overseas markets go hand in hand to build the influence of Chinese tea brands overseas.

　　WEDRINK, a tea brand full of oriental charm and wisdom, has demonstrated its product strength, brand strength, and operation and management capabilities to Chinese and local entrepreneurs around the world with its profound brand strength and unique charm.

　　Although the exhibitions were held in different countries and regions, the booth of WEDRINK was crowded and popular at every exhibition. Many entrepreneurs were attracted by the taste and brand advantages of its products and stopped to visit and consult.

　　WEDRINK brought some of its product lines to the exhibition to bring everyone WEDRINK's freshly made drinks. With its taste and supply chain operation capabilities, on this international stage, we will fully display WEDRINK's high-quality products and brand management philosophy, so that more people can see us and see Chinese milk tea brands.

　　WEDRINK's ability to expand rapidly overseas is inseparable from its large-scale construction of overseas warehousing and logistics systems. The company has set up multiple large warehouses in countries where stores can reach to solve local supply chain problems.

　　At the same time, it has safeguards in site selection, training, online and offline promotion, trial operation, and opening. With the goal of "opening one and succeeding one", it provides high-quality services and products to the global market. Bring new experiences and better entrepreneurial models to many entrepreneurs around the world.

　　With the perfect curtain call of the exhibitions in three countries, this will be a new starting point for WEDRINK to move towards glory, cross borders, and share happy moments with the world!

　　In the future, WEDRINK will continue to explore new display stages, use our diverse products and unique tea culture to ignite the fire of passion in every corner of the world, not only to dance with young people full of youth, but also to join hands with the world, so that WEDRINK's happy moments can spread to every corner of the world, so that every heart can feel the joy and passion from WEDRINK!