Is it better to choose a franchise brand or open your own ice cream and milk tea shop
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  • Release time: 2024-07-13 16:14:01

  "Do you want to drink milk tea and eat ice cream?" This sentence has now become a high-frequency phrase in campus, workplace, shopping and other occasions. Ice cream and milk tea have gradually become a common social medium. When asking, if you can get a straightforward answer - "Drink/eat!", and smile at each other with understanding - you can instantly get double happiness.

  With the considerable market of ice cream and milk tea, more and more entrepreneurs are joining the team of opening ice cream and milk tea shops. So the question is, is it better to join an ice cream and milk tea shop, or to open a shop by yourself? Many entrepreneurs will have such doubts. Today we will explain it in detail!

  Opening an ice cream and milk tea shop by yourself

  1. Opening a shop by yourself-uncontrollable unknowns

  When you have the passion for entrepreneurship and decide to open a shop by yourself, have you conducted an in-depth exploration of the unknown jungle of the market? Have you carefully polished the preparations required for entrepreneurship? Can you keenly capture the user's taste preferences? The road to entrepreneurship is not a smooth road. Do you have rich marketing management experience? When you encounter wind and rain in the process of opening a store, can you respond calmly and find a beacon to solve the problem? The unknowns in this!

  2. Opening a shop by yourself-high risk

  The ice cream and milk tea shop has few product categories and cannot innovate in time, and users will have taste fatigue. Problems in the operation process cannot be solved in time, and improper handling will increase the cost of operation and management. Opening a shop by yourself requires finding raw materials, purchasing equipment, learning product technology, etc., unstable supply and equipment quality maintenance, which increases the cost of opening a shop.

  Whether brand marketing and publicity meet market demand increases marketing risks.

  Ice cream milk tea franchise store opening

  1. One-stop service for ice cream milk tea franchise stores

  For ice cream milk tea franchise, the headquarters provides one-stop service, including store site selection, design, decoration, opening and later operation sharing. After years of research, the business experience can be replicated. With the experience of the team, you can quickly seize the market, get twice the result with half the effort, go further, and win at the starting line by joining!

  2. Stable supply, convenient purchase and low cost.

  When opening a store by yourself, the supply often becomes a headache for many entrepreneurs, whether it is the purchase cost or convenience and stability. The franchise store has a stable supply, controllable cost and convenient purchase!

  3. Brand competitiveness

  Joining the ranks of ice cream milk tea brand franchises is undoubtedly standing on the shoulders of giants in the market. Compared with opening an independent store, joining not only gives entrepreneurs the opportunity to quickly occupy the consumer market, but also invisibly gives the brand a strong market influence. The franchise headquarters serves as a backing, just like a think tank, relying on its rich experience and resources to launch a multi-channel promotion offensive, from the sky-high coverage of advertising, to the precise attack of event promotion, to the clever layout of media marketing, each step is carefully planned to enhance the company's brand influence. This not only saves valuable marketing and publicity costs for franchisees, but also brings them a steady stream of customers and considerable profits. In this way, joining the ice cream and milk tea brand is not only a choice, but also a manifestation of wisdom.

  4. Product innovation

  When choosing to start a business and open a store alone, every time the product needs to be updated, it often means a huge investment of time and manpower, as if walking on a rugged mountain road, every step requires hard work. However, if you choose to join, it is like taking a favorable ship. The headquarters has a senior technical R&D team, like a skilled helmsman, who keeps breaking through the waves and regularly launches innovative products, providing us with solid technical backing and a steady stream of power support. On this road of joining, we not only save precious time and energy, but also enjoy the professional guidance and comprehensive support from the headquarters, making the road to entrepreneurship smoother and broader.

  The above, I believe that you have made your own judgment on whether it is better to open an ice cream and milk tea shop yourself or to join a franchise. Make a choice based on your actual situation. Tea advocates wish you to achieve your career dream!



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